Podcasts are one of the easiest methods to connect with an audience and spread the word about your brand, expertise, experiences, or skills. They have been included among the most popular channels for content providers due to the ease of consumption and production of podcast content.

Starting a podcast may seem to be an expensive endeavor. But contrary to that assumption, you don’t need a large budget or a professional studio. When producing engaging and high-quality content in audio format, your MacBook or other refurbished Apple products will suffice. They are more than capable of creating a podcast from start to finish.

But what exactly are the tools in Mac that you could use to record, edit, and publish a podcast? Read this article to find out as we dot the i’s and cross the t’s on how to make a podcast on Mac!

Recording a Podcast on Mac

While there are many third-party applications on the market, recording an entire episode from your Mac is possible with these three tools.

• GarageBand

GarageBand is a free digital audio workstation (DAW) for Mac. It’s an excellent option for both new and seasoned podcasters. You can separate tracks for audio, intros, and outros, fade them in and out, move them around, and modify their sound levels. The application can also activate numerous plugins for each track, such as compression, noise gates, and equalization.

• QuickTime Player

All Macs come with QuickTime Player. You can control recorded audio parameters with the player to get the sound quality that you want. The input from external sources is captured clearly, as well. This program is simple since you can start recording audio using simple keyboard commands.

How to Edit a Podcast on Mac

GarageBand is perfectly capable of editing your recorded audio files. But, if you're seeking a more sophisticated sound, you might find the following software's features more apt for your needs. The best thing is you don’t need to fret about your Mac’s capability to handle your podcasting tasks, as Apple’s new, powerful M1 chip will let you fully harness the features of the following tools.

• Audacity

Audacity is a free podcast editing tool that allows you to capture audio and edit it to eliminate undesired sounds or noises from your location. You can also include music, intros, outros, sound effects, and even advertisements in your podcast.

• Adobe Audition

Adobe Audition enables you to add music, segues, and fades, as it comes with audio templates and presets. Adobe Audition also provides powerful audio track restoration, compression capabilities, and noise reduction features. It's notable for its batch-processing, which lets you apply the same effects to several files simultaneously.

• Pro Tools

Pro Tools is the industry standard for podcast editing software. It contains every function you could want for recording, editing, and mastering podcasts. The free edition includes more than 20 plugins and automatic tools that reduce editing time. It also offers more expensive versions, which are designed for advanced users.

Publishing a Podcast on Mac with Apple Podcasts Connect

Apple has long been a driving influence in the podcasting industry. Since the company has developed useful tools to help you expand your channel on platforms, publishing a podcast with Apple is easy. After all, the company has its proprietary software in Apple Podcasts. Apple also has the Apple Podcasters Program, which offers multiple features for seamless podcast production.

1. Allows you to set up premium listener subscriptions

You can charge for events, or fans can listen to free podcasts with extra perks if they pay for a membership. Podcast subscriptions are designed to be flexible and creator-friendly, allowing you to establish costs that fit you and your audience. They can be monthly or yearly plans, with free trials to get people started listening right away.

Each payment cycle, you'll get 70% of the subscription amount. Your net revenue can grow to 85% of the subscription fee once a subscriber has paid for one year of service. Your other podcast earnings, including any advertising, will be entirely yours.

2. Optimize for growth with listener analytics

Apple Podcasts Connect is an Apple platform gateway that lets you analyze the performance of every podcast you've ever published to iTunes or Apple Podcasts. It offers Podcast Analytics to help you improve your content and expand your program. Because so many people listen to Apple Podcasts, you'll have a significant sample size to evaluate.

3. Allows you to create custom banners

The Banner Builder lets you make a banner for your program. It's a great tool for your website’s “subscribe” page. Its Widget Builder also allows you to construct embeddable podcast episode playlists.

4. Promote your new podcast with useful marketing tools

You may use the vanity URL, link generator, and banner builder to add links to your podcast in Apple to your website. All of this may influence how you connect with podcast communities, as sharing your channel and subscribing to it will be easy.

Create your Podcast on Mac

Podcasts have gained a lot of traction during the last several years. People with in-depth expertise in a certain subject might create podcasts to share insightful knowledge with others. If you have an idea for a podcast and want to record it on your Mac, you have at your disposal a variety of tools that will help you connect with others.

If you don't have a Mac yet, availing of one from Macs4u might be a smart move. Macs4u is an affordable way for your brand or business to be part of the Apple ecosystem via refurbished Apple devices. Contact us today to learn more about our products!